Thursday, July 15, 2010

Creative Energy Bar Names

Chris is our Manager of Baking Operations responsible for the fresh baked bars that come out of our bakery. Up until now, he shared his thoughts with our ingredients, but thanks to the blog he will share his thoughts with us every Thursday.

I’ve seen a bar name in my day. One of the most loved features of Element Bars is that you can come up with a special name for your personally designed treat. We have a lot of fun learning what our customers like naming their bars too! I can tell you from first hand experience, Element Bars is lucky to have some very creative customers. A lot of inside jokes, a lot of well-wishers, and one or two that are beyond this humble baker’s comprehension. For example, one such individual decided that only “Cam’s Hot Sweetness” would accurately name their bar. Maybe it’s the summer Chicago heat coupled with working around hot ovens all day. If I were naming my bar this afternoon, it would be “Chris’ chilled crispy”.

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